Glover Mobile App Case Study (Version 2)
This service offers a convenient and trusted means of exchange of unwanted gift cards for cash to provide users better value for their money. Alongside selling of gift cards, users would also be able to purchase gift cards at market-leading rates.
PROCESS
Design Process
Design process is regarded as creative problem solving through a series of steps or a sequence of activities, which lead from initial concept to realization. Process varies in the number of stages employed by designers; however, all begin with research in the first instance, which helps to define problems and establish design criteria.
Problems & Concept
Sketches & Ideation
Feedback & Testing
UI Design & Prototype
Wireframing
User Persona 1
PROCESS
A user persona is a semi-fictional character and can be created by talking to users to improve product marketing.
Tobi Daniel
Age: 26 years Old
Occupation: Fullstack Developer
Location: Nigeria
I’m pretty smart and know how to make money. I also love the good live and I'm all about securing the bag”. I love using online trading platforms that provides easy and simple solutions to use.
Habit
Hanging out with friends
Surfing the net
Problem
Slow and hanging applications
I don’t like anything that doesn’t give me fast access to my money online
How it can be solved
Our platform is designed simple, and easy to use without assistance.
Transparency is one of the key features Glover app provides to users and money can be accessed anytime
PROCESS
User Persona 2
A user persona is a semi-fictional character and can be created by talking to users to improve product marketing.
Habit
Trading online
Football lover
Problem
Trust issues with online trading platforms
Rate of giftcard is too high for me to afford so I rather spend the money on something else
How it can be solved
Glover app team are always available to serve you, 24/7.
Market-leading rates: Whether you wish to buy a gift card, or sell, we give you an offer you can’t reject
Jane Alison
Age: 24 years Old
Occupation: Online trader
Location: Nigeria
I’m a makeup artist and I am focused on expanding my business. Its very important that I get quality products, but there are a lot of fake products on the market. I get most of my kit from personal shoppers based abroad. I like being pampered but i also want to make my own money! ”
PROCESS
Paper Sketch
To get most of the ideas out of my head in the early stage of the design process. I find it easy to start drawing the basic flow of the application first.
PROCESS
Wireframe
A visual guide that represents the skeletal framework of an app. They are created for the purpose of arranging elements to best accomplish a particular purpose.
fEATURE
Style Guide
A style guide is a set of standards for the writing and design of documents and materials. A design style guide usually addresses logo usage, fonts, colors, etc.
Typography
BR Firma
Aa
The quick brown fox jumps over the lazy dog
H1
24pt
BR Firma SemiBold
The quick brown fox jumps over the lazy dog
H2
20pt
BR Firma SemiBold
The quick brown fox jumps over the lazy dog
H3
16pt
BR Firma Medium
The quick brown fox jumps over the lazy dog
Body text
14pt
BR Firma Medium
The quick brown fox jumps over the lazy dog
Description
14pt
BR Firma Regular
Color Palette
Primary color
Hex #372AA4
RGB 55 42 164
Secondary color
Hex #FFB61B
RGB 255 182 27
Text color
Hex #2F2F2F
RGB 47 47 47
Text color 2
Hex #6C757D
RGB 108 117 125
fEATURE
Visual Design
Visual design is the use of imagery, color, shapes, typography, and form to enhance usability and improve the user experience.
Onboarding Screens
All Screens
MOJOLAADE ADEGBITE